The introduction of our Advisory Board:
A strategic step towards continuous improvement
Foundation of the Advisory Board
At DEJ Technology, we are constantly striving to develop and optimize our processes. Over the past eight years, our company has developed a stable routine that has brought clarity and efficiency to our daily work. However, in the dynamic digital age, it is crucial that movement and innovation remain at the core of our strategy. To ensure this, our founders Degol, Erik and Jonas have decided to establish an Advisory Board that offers us new perspectives and challenges.
Inspiration and motivation for founding a company
The creation of our Advisory Board was primarily driven by the need to receive valuable feedback from experienced individuals who can point out potential weaknesses and challenge us. This critical perspective is invaluable to us in driving continuous improvement in our company.
A year earlier, Jonas had heard from another founder how valuable an advisory board can be and, of course, the desire to expand our network and position the company more strongly to the outside world also played a role. Inspired by the positive experiences of other founders and after careful consideration, we decided in January of this year to take this important step and set up our own advisory board.
Selection of advisory board members
When selecting the members of our advisory board, we placed particular emphasis on including personalities who not only have extensive experience in digital topics, but also in the healthcare industry and who can enrich us with their life experience. These experienced experts should challenge us and show us what we need to work on and what may not yet be on our radar.
First meeting and immediate effects
The first meeting of the Advisory Board was all about getting to know each other. The aim was to understand the individual goals and create a solid basis for fruitful collaboration. The resulting discussions and decisions had a direct influence on our strategic direction.
For example, Jonas decided to leave his position at NConf, a decision he made to focus on new challenges as the role was becoming increasingly time consuming and it was time to start something new. Similarly, Degol decided to spend more time in our Uganda branch to improve the organizational processes there. These decisions reflect the profound impact the Advisory Board has on the personal and professional development of our leaders and demonstrate how valuable external input is to the development of our business.
Ongoing meetings and continuous improvement
At the second meeting, we have already received in-depth analyses and feedback on our activities and their impact. These regular meetings, which take place once a quarter, allow us to implement feedback and evaluate the effects of these changes. Between meetings, we receive specific tasks and suggestions from the Advisory Board members to help us stay focused and achieve our goals.
Through this structured and committed collaboration with our Advisory Board, we can ensure that DEJ Technology not only reacts, but actively shapes and continuously develops. We are convinced that this step will make a decisive contribution to securing the future of our company and continuing to be innovative and successful.
Our members
Katja Fröhlich
Building bridges between global markets and digital innovation
Katja Fröhlich brings her extensive international experience to our Advisory Board. Over many years, she has held various roles in large international corporations, in particular for the Costa/AIDA Group, Mars and Lufthansa Cargo. These positions enabled her to gain valuable insights into global business processes and intercultural dynamics. Her ability to lead complex international projects and build business units makes her a valuable asset to our Advisory Board.
Since 2009, the business sinology graduate has increasingly shifted her professional focus to the field of IT and further deepened her expertise with an extra-occupational master's degree in business informatics in 2015. Her leadership role at the virtual reality start-up EXP360 and later as managing director and co-partner of the digital agency KOMEA in Rostock have proven her ability to successfully implement innovative digital strategies.
Fröhlich recently joined hepster as VP IT & Digital Products, where she has been working since April 2024 and brings her extensive experience of international IT teams. Previously, she worked at CENTOGENE as Senior Director IT & Digital Delivery, where she led IT strategy and digital delivery for two years and contributed significantly to the digitalization of processes.
Katja Fröhlich joined our Advisory Board because of her strong skills in leading digital transformations and her extensive experience in the international business world. Her large network and deep understanding of the intersection between technology and global markets are of great value to us. Fröhlich brings a fresh perspective to the strategic direction of our company, with a particular focus on leveraging digital technologies to drive business growth and innovation.
André Käber
An expert in digital logistics processes
André Käber, founder, mentor and speaker continues his extensive expertise in digitalization and logistics, since 2024 under his new brand ANDKAEBER. With over 24 years of proven experience in various senior positions, including as founder and CEO of leogistics GmbH, he has made a name for himself as an innovator and leader in the logistics industry. Now, with a focus on supporting companies in their digital transformation, Käber offers services that include holistic digitalization strategies, organizational development and interim management for logistics and LogTech companies.
Käber is not only an expert in the implementation of SAP logistics solutions, but also a visionary who understands the importance of flexible and dynamic business models. Under his leadership, leogistics has not only experienced steady growth, but has also made the leap into the service platform world with myleo/dsc, which has enjoyed impressive success since its market launch.
His passion for competition and challenges is reflected in his entrepreneurial philosophy. Käber sees continuous development and the introduction of fresh ideas as essential for success in the digital world. He firmly believes that a proactive approach, the pursuit of excellence and the empowerment of people are the foundations for sustainable success.
The decision to include André Käber on our Advisory Board was based on his profound understanding of digital transformation processes and his ability to combine strategic vision with practical implementation. His experience from managing leogistics and myleo/dsc and his commitment to customer-oriented solutions make him a valuable member of our Advisory Board, from whom we hope to gain important impetus and critical perspectives.
Another key reason for its inclusion is the similarity between its business models and ours: Its leogistics SAP consulting is similar to our codeveloper business line, and its myleo/dsc platform has parallels to our Care Compass. These parallels are a great advantage for us as they enable a deeper connection and understanding of our operational challenges and goals.
Jan Klaiber
Visionary leader and start-up enthusiast
Jan Klaiber is a dynamic CEO and a passionate advocate of startup culture. As one of the leaders of the Digital Innovation Center Rostock and founder of ProMedTec, Klaiber brings a broad perspective on the startup scene. His career is characterized by a deep connection to technological innovation and entrepreneurship, which he has continuously cultivated for over a decade.
Klaiber has led ProMedTec Germany GmbH since its foundation in September 2009 and has developed it into an innovative player in medical technology, focusing on the development of systems that revolutionize patient care through simultaneous multi-organ detoxification. His commitment to medical innovation is a core part of his vision to sustainably improve medical care.
In July 2022, Klaiber took over the management of the Digital Innovation Center Rostock GmbH, which acts as a regional contact point for digital change in Rostock and the surrounding area. Here, he is committed to creating synergies between technology and entrepreneurship. The DIZ also supports founders on their way into the economy. The transfer of start-ups with a deep-tech focus from the university is particularly important to Klaiber!
Jan Klaiber's involvement in our Advisory Board is based on his extensive experience in managing high-tech start-ups and his ability to develop and implement innovative business models. His leadership in various sectors, especially in medical technology and digital transformation, as well as his in-depth knowledge of life science, startup funding and digital innovation make him a valuable member of our Advisory Board. Klaiber's broad knowledge and network will help us to develop and implement new strategies that will lead our company into the future.
Prof. Dr. Christian Schmidt
Pioneer in health management
Prof. Dr. Christian Schmidt, physician and hospital manager, is known for his profound expertise in healthcare and his commitment to the development of innovative care models. With an impressive academic career that includes parts of his studies at the renowned Harvard School of Public Health, Schmidt has made significant contributions to process optimization and digitalization in medicine.
Zuvor leitete Schmidt die GHD GesundHeits GmbH Deutschland, wo er maßgeblich zur Transformation der medizinischen Versorgung im häuslichen Umfeld beitrug. Seine Vision, medizinische Dienste zugänglicher und effizienter zu gestalten, wurde besonders in Projekten wie hospital@home sichtbar, die darauf abzielten, Klinikaufenthalte durch qualitativ hochwertige häusliche Versorgung zu ersetzen.
Currently, Schmidt is Group CEO of LifeLink Medical GmbH, a Partners Group company specializing in radiology, radiotherapy, nuclear medicine and pathology in Germany. In this role, he continues his vision of making medical services more accessible and efficient, with a particular focus on scale and leadership.
In addition to his leadership role, Schmidt is also a recognized scientist and has published extensive research in the field of medical care over the years. His scientific contributions, which include more than 75 scientific papers and over 100 abstracts, have contributed significantly to improvements in patient care and healthcare policy. As a speaker, he has shared his knowledge at over 250 national and international congresses, significantly shaping healthcare practices and approaches.
The appointment of Prof. Dr. Christian Schmidt to our Advisory Board is based on his in-depth experience with the integration of technology into patient care and his ability to drive strategic realignment in the healthcare sector. His expertise in managing large medical facilities and his progressive view of the future challenges in healthcare make him an indispensable member of our Advisory Board. Schmidt brings extensive knowledge in the areas of digital topics and the healthcare industry, coupled with a large network that will be invaluable for our further developments. We value his critical perspective, which helps us to implement innovative approaches in our own healthcare projects and continuously improve our strategies.
Prof. Dr. Matthias Wißotzki
Expert in business informatics and pioneer of digitalization
Prof. Dr. Matthias Wißotzki, Professor of Information Systems at Wismar University of Applied Sciences, is an outstanding expert in the digitalization of business processes and enterprise modelling. He has been teaching and researching at Wismar University of Applied Sciences since January 2018, where he represents innovative approaches in business informatics and enterprise architecture.
His professional career is characterized by a deep understanding of the challenges and opportunities that digitalization brings for modern companies. Wißotzki is intensively involved in the development and integration of digital business models and has specialized in the areas of digital innovation management and smart city solutions. These focal points complement his expertise in the fundamental principles of business informatics and operational models.
Prior to his academic career, Wißotzki gained practical experience as a consultant in business IT management and software integration and founded several companies. This practical experience combined with his academic perspective makes him a valuable member of our Advisory Board.
His commitment as a "Digital Ambassador" for Mecklenburg-Vorpommern and his work at the interface between research and practice, especially in projects such as the Smart Coastal Region, underline his efforts to effectively translate theoretical knowledge into practical, technological solutions.
The decision to include Prof. Dr. Matthias Wißotzki on our Advisory Board is based not only on his professional expertise and extensive experience in digitalization and corporate management, but also on his many years of support for our company since its foundation. His vision and commitment to innovative technologies and digital education are invaluable to us, as they enable us to develop and implement future-oriented strategies that will drive our company forward.
Heiko Schünemann & Riko Zimmermann
Strategic visionaries and investors
Heiko Schünemann and Riko Zimmermann are outstanding figures in the venture capital scene, whose strategic skill and foresight make a decisive contribution to the development and promotion of start-ups and established companies. Both work at ROKA 1825 GmbH, where they manage a broad portfolio of companies and actively drive their growth.
Schünemann, as Managing Director of ROKA 1825 GmbH and Head of Treasury at OstseeSparkasse Rostock, uses his extensive experience in finance to support the development of companies from the start-up to the growth phase. He acts as both a silent and an open partner, which enables him to respond flexibly to the needs of companies and position them optimally for future challenges.
Zimmermann, with his deep knowledge of startup dynamics and a solid business background, leads the acquisition of new investments and due diligence at ROKA 1825 GmbH. His career at renowned organizations such as Mercedes-Benz and Deutsche Bahn has provided him with extensive experience in strategic business consulting and project management. Through his work, Zimmermann has made a significant contribution to helping companies such as Artesa GmbH and DEJ Technology GmbH achieve their strategic goals and develop further.
Both Heiko Schünemann and Riko Zimmermann play a central role in promoting the regional economy and innovation by strengthening the business ecosystem through strategic investments and strong support for portfolio companies. Their experience and insights are critical to the strategic direction and long-term success of the companies they support. Although they are not directly members of our Advisory Board, their role as investors and supporters is essential to promoting innovation and sustainable business practices in our region.
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